Product Designer & Maker. I'm Madsen, a full-stack designer based in Berlin, Germany

Hands-on at every step, I design, mentor, structure processes, and support bold ideas.

More about me
Been Around

Companies I've worked with

For the past decade, I designed products for Fortune 500 companies, startups, and indie entrepreneurs ♥

Logos of companies Madsen Vale has worked with, including Mercedes-Benz, Zattoo, Universal Music, and startups
From Zero to One

Frido & Friends

A passion project where I get to design, build and ship my own take on apps to tackle everyday little challenges. Take a peek

Frido Vintage Logo To do cards app Keepsake app Pochete app Tuner app Lume app Wallie app Moons app Frido Vintage Logo To do cards app Keepsake app Pochete app Tuner app Lume app Wallie app Moons app
Mercedes-Benz

Designing for Scale

Iterating on an existing feature and leading the integration of it into different ecosystems.

Read Case Study
Zattoo

Designing for Big Screens

The redesign of a flagship feature powered by a full-fledged design sprint.

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Zattoo TV app interface for recordings feature
Still here?

Stuffs

Wanna see a bunch of visuals with no context? No? Ok then.

If you change your mind